You made the timeline. You got the buy-in. Everyone nodded in agreement. It looked clean. Doable. Maybe even kind of perfect.
So... why is everything already behind?
Because your timeline is a liar.
Not on purpose. But it is.
And it’s probably lying in the same ways every timeline lies - it assumes ideal conditions, ignores reality, and politely pretends that people aren’t already juggling five other things.
Let’s talk about why timelines almost always betray you - and how to build one that has a shot at surviving contact with actual work.
Look closely at your project plan. Most of the time it’s not a timeline - it’s a wishlist.
It’s built on:
Basically, it’s optimistic fiction. Useful, sure - but only if you treat it like a starting point, not a guarantee.
Most timelines are built from the front:
But that’s not how real projects work.
A better approach? Plan backwards from your real constraints:
Working backwards forces you to confront the real shape of the work. And it exposes the cracks early.
Once you’ve got your draft timeline, don’t get too cozy. Start poking holes in it.
Ask questions like:
You’re not trying to be negative - you’re trying to be ready.
If your timeline assumes every task will go exactly as planned, you’re building a tightrope with no safety net.
Add buffer. Then add more. Seriously.
A little breathing room can mean the difference between a calm launch and a last-minute scramble where everyone’s mad and no one remembers why.
Your timeline isn’t evil. But it’s definitely not telling you the whole truth.
It’s your job to translate that clean, hopeful plan into something grounded in reality. Something with enough space for things to go a little sideways - because they will.
Start planning backwards. Ask better questions. Build in buffer. And don’t let your timeline gaslight you into thinking the delay is your fault.